Research: Questionnaire - Mrs.Begum

 

 

Research: Questionnaire

 

What is the importance of primary research? Relate to direct, specific audience feedback.

 

Primary Research is important because it's your clinical, personal research that goes towards your own individual specific findings. This is needed in my media research because it's going to help me find an idea of what my target audience want to see through their feed back in the answers in the questionnaire. The advantage of this would be that we know what the audience want to see in the film, the disadvantage  of this is that if they go against your own personal ideas then this would change how you wanted your film to be.

 

 

 

Who did you ask and why?

 

I only asked my target audience in which case was secondary school pupils because they tend to know the latest in thriller movies, however I also asked some teachers and adults because they have knowledge on classic thrillers.

 

Example of your questionnaire

 

Here is some images of the questionnaire and the types of questions I asked. In the beginning I started with the diegetic questions, personal to the person answering them this is to gain vague knowledge of there background to put them into categories much easier.

 

 

Then I began to ask basic multiple choice questions and if they had picked the 'other' as an answer I had asked them to specify just in case others also had that answer.

 

I then gave them open questions giving them the freedom to answer whatever they liked, for example what "movie do you like?"